João Neves – Eddie Bauer

Excited to reveal Eddie Bauer’s new seasonal campaign #whyihike illustrated by our very own Joao Neves.

Tags: #whyihike, advertising, branding, clothing brand, Eddie Bauer, Exercise, hiking, I Hike For, João Neves, Lettering, Lettering artist, outdoor activities, Outdoors, outerwear, sports, Sports brand, Type, typographer, Typography